You won’t find the Marlboro Man pushing tobacco on TV anymore, but you will find other familiar faces flaunting electronic cigarettes. Celebrities including Jenny McCarthy, Stephen Dorff and Courtney Love have signed on to pitch the devices, and national sales of e-cigarettes have caught fire. In North Texas, e-cigarettes are big business, even though physicians worry they aren’t as benign as we’re being told.
To read the full story, and see a photo gallery, go to KERA's Breakthroughs blog.